HAYTHAM YASSINE

Haytham Yassine specializes in large scale AI transformations and builds, product innovation around emerging technologies, and consumer loyalty and personalization. He is a core member of the leadership team driving Boston Consulting Group's AI-led servicing operations offerings, with a focus on generative AI. He is also part of the firm's Financial Institutions and Marketing, Sales, & Pricing practices leadership.

Haytham has led numerous customer service transformations for leading financial institutions including, building data-powered insights to identify and prioritize automation opportunities, designing end-to-end servicing experiences, building intent detection across complex call taxonomies, launching AI- and GenAI-powered self-service automation across voice and chat channels, and setting up agent-assist capabilities for contact center teams.

Em serviços financeiros, a Haytham apoia os clientes em suas agendas mais amplas de IA e Genai, ajudando a identificar, priorizar e construir casos de uso de IA. Ele dirigiu a construção e o lançamento de um banco digital de próxima geração que atende clientes de varejo e pequenas e médias empresas. Ele também ajudou os clientes a desenvolver estratégias e ofertas no espaço Defi (finanças descentralizadas), com foco nas soluções de blockchain em pagamentos. Ele também ajudou os varejistas a executar análises de clientes e redesenhar e otimizar seus programas de fidelidade para melhorar a experiência e a lucratividade do cliente. Tecnologias emergentes

In retail and consumer goods, Haytham has supported clients on their AI use cases, covering personalization, demand forecasting and workforce optimization, and pricing. He has also helped retailers run customer analytics and redesign and optimize their loyalty programs to improve customer experience and profitability.